Privacy Policy
PRIVACY AND COOKIES NOTICE
Last updated: 10 December 2020
ABOUT THIS PRIVACY AND COOKIES NOTICE
The website https://www.easy-car-recovery.co.uk (the Site) is operated by Easy Car Recovery (“we”, “us”, “our”)
We are committed to protecting your privacy and complying with our data protection obligations under the Data Protection Act 2018 (the DPA 2018), the General Data Protection Regulation 2016/679 (the GDPR) and any other applicable UK legislation (together, Data Protection Law).
When you interact with us or use the Site, we act as the data controller of your personal data. This means that we are responsible for processing your personal data and deciding how to use it. This privacy and cookies notice explains the types of personal data we may collect about you when you interact with us, why we collect it, what we use it for and what rights you have over that data. Personal data is any information about an identifiable person. Processing is anything we do with your personal data, including using, storing, sharing and deleting it.
This notice was last updated on the date shown at the top. We may change this notice at any time by posting an updated version on the Site and will make reasonable efforts to bring any material changes to your attention. You may wish to check it before using the Site as any changes will be effective from the date that they are made.
CONTACT INFORMATION
If you have any concerns or would like further information about our use of data or this notice in general, you can contact us at info@easy-car-recovery.co.uk .
WHAT INFORMATION DO WE COLLECT?
We collect, store and use the types of personal data set out in the table at the end of this notice.
HOW WILL WE USE YOUR PERSONAL DATA?
We will use your personal data for the purposes set out in the table at the end of this notice.
HOW DO WE SHARE YOUR PERSONAL DATA?
When we share personal data, we do so in accordance with Data Protection law. We may share certain personal data, where necessary, with employees, contractors, consultants or advisers, to facilitate sales and for general commercial purposes
In addition, where necessary, your personal data may be shared with:if the company or business is sold, transferred or integrated with another business, with our advisers, a prospective purchaser, a prospective purchaser’s advisers or the new owner of the company or business to facilitate the process.
We may also provide third parties with aggregated but anonymised information and analytics about our customers. Before we do so we will make sure that it does not identify you.
USE OF COOKIES AND SIMILAR TECHNOLOGIES
We and our third-party service providers use cookies and similar technologies to collect information about, and relevant to, your usage of the Site. Cookies are small text files that are stored on your computer when you visit the Site. It is standard practice to use cookies to make your experience better when using a website.
We use the following categories of cookies and similar technologies on this Site:Strictly necessary cookies: These cookies are essential to enable you to move around the Site and use its features, and to keep the site secure. Without these cookies, services you have asked for (such as remembering your login details or the items you placed in your basket) cannot be provided.
Analytics cookies: These cookies collect information about how you use the Site, for instance which pages you go to most often, what searches you perform and if you get error messages from web pages. Information these cookies collect can be used to improve how the Site works.
Social media cookies: These cookies allow you to share your activity on the Site on social media such as Facebook and Twitter. These cookies are not within our control. Please refer to the privacy policies of the social networks in question for information regarding how their cookies work
Targeting or advertising cookies: These cookies record your visit to the Site, the pages you have visited and the links you have followed. We use this information to make our Site and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
When you visit the Site for the first time (and periodically after that), we will request your consent to the setting of all cookies other than strictly necessary cookies.
You can delete existing cookies and disable some or all types of cookies in future if you wish. To disable some or all types of cookies, you will have to either change the settings on your browser or use the cookie manager tool on the Site. See https://www.allaboutcookies.org/manage-cookies/ for information on how to change your browser settings. If you change your mind, you can enable cookies again at any time. Disabling cookies on your browser may stop the Site from working properly.
To find out more about cookies please visit www.allaboutcookies.org.
THIRD PARTY LINKS
This Site contains links to other websites over which we have no control. We are not responsible for and do not review or endorse the privacy policies or practices of other Sites which you choose to access from this Site. We encourage you to review the privacy policies of those other Sites, so you can understand how they collect, use and share your personal information.
YOUR RIGHTS
We respect your rights to privacy and will respond to requests for access or control over information about you in accordance with Data Protection Law. We may require you to verify your identity before we take any action.
YOUR RIGHTS
We respect your rights to privacy and will respond to requests
for access or control over information about you in accordance
with Data Protection Law. We may require you to verify your
identity before we take any action.
Depending on the reason we have your personal data, you have a
right to:
access the personal information we hold about you (commonly
known as subject access);
request that we correct or complete personal information we
hold about you that is inaccurate or incomplete;
request that we erase your personal information in some
circumstances, or object to our processing it as detailed at
paragraph 8.5;
restrict how we use your personal information, in certain
circumstances;
request that we provide you with copies of your personal
information in a machine-readable format or transfer it across
different services; and where we have asked for your consent
to process your data, to withdraw this consent.
These rights are limited in some situations under Data
Protection Law – for example, where we can demonstrate that we
are under a legal obligation to process your data.
If you wish to exercise any of these rights, please contact us
using the details in paragraph 2 above.
Your right to object
You have a right to object to our processing of your personal
data and ask us to stop doing so. If we are processing your
personal data or direct marketing purposes (which includes
profiling to the extent that it is related to such direct
marketing) and you object to this, we will stop processing
your personal data immediately.
If our processing of your personal data is in the public
interest or pursuant to our legitimate interests and you
object to this, we will stop processing your personal data
unless we have compelling reasons which override your
interests, or our use of your personal data is for the
establishment, exercise or defence of legal claims.
We hope that we can satisfy any queries you may have about the
way we process your data. However, if you have unresolved
concerns you also have the right to complain to data
protection authorities (in the UK, the Information
Commissioner’s Office). You can call the ICO on 0303 123 1113
or go to their website:
https://ico.org.uk/make-a-complaint/).
DATA RETENTION
Your personal data will only be kept for as long as necessary for our purposes. Specific periods are set out in the table at the end of this notice.
DATA PROTECTION PRINCIPLES
We process your personal data in accordance with the following
principles: we process your personal data lawfully, fairly and
in a transparent way;
we collect your personal data for specified, explicit and
legitimate purposes; any further processing we do is
compatible with the original purposes for which for which we
collected it;
we only process personal data which is adequate, relevant and
limited to what is necessary to achieve the purpose for which
it is processed;
we take reasonable steps to ensure that all personal data is
accurate and kept up to date where necessary;
we do not store personal data in a form which identifies you
for any longer than is necessary for the purposes of
processing; and
we process personal data securely and in a way that protects
against unauthorised or unlawful processing, accidental loss,
destruction or damage.
When we ask for your personal data we will tell you whether
you are required by law or contract to provide it, and what
will happen if you do not provide the data.
Any request for consent to the processing of your personal
data will be made directly to you and will include information
about why we require the personal data and what will be done
with it.
WHAT IS OUR LAWFUL BASIS FOR PROCESSING?
We will only process personal data when we have a lawful basis
for doing that processing. The table at the end of this notice
sets out the lawful basis we rely on for each type of data we
process.
We will choose one of the lawful bases in the GDPR to
justify how we use your personal data. These are:
Consent: You have given consent to the
processing of your personal data for one or more specific
purposes.
Contract: The processing is necessary for
the performance of a contract with you or in order to take
steps at your request before entering into a contract.
Legal obligation: We need to process your
personal data to comply with a legal obligation.
Vital interests: The processing is necessary
to protect the vital interests of you or another person.
Public interest: Processing is necessary for
the performance of a task carried out in the public interest
or in the exercise of some official authority.
Legitimate interests: Processing is
necessary for the purposes of legitimate interests pursued by
us or someone else, except where such interests are overridden
by your interests or fundamental rights and freedoms requiring
the protection of your personal data.
TABLE OF PERSONAL INFORMATION WE USE
The table below sets out detailed information about our purposes for processing, the basis for processing and the retention period for the personal data.
| Category of personal data | Purpose of processing | Lawful basis for processing | Retention period |
|---|---|---|---|
| Name and contact details | To contact you with information, newsletters and marketing materials about our products and services | Consent | For three years since you gave consent, or until you withdraw consent if earlier |
| Payment information | To take payment and give refunds.For fraud prevention and detection | Performance of contract. Compliance with legal obligation | For three years since you last logged on to the Site |
| Contact history | To provide customer service and support. To train our staff | Performance of contract. Legitimate interests in dealing with complaints or claims | For six years since you last logged on to the Site |
| Purchase history | To find out what products you like | Consent | For three years since you gave consent, or until you withdraw consent if earlier |
| Browser, device and Site usage information | To improve the Site . To protect the Site against fraud. To set default options for you, such as language and currency | Performance of contract. Legitimate interest in maintaining our Site | For three years since you last logged on to the Site |
| Responses to surveys, competitions and promotions | To run the survey, competition or promotion | Performance of contract. Legitimate interest in administering and/or improving our products and services generally | For six years |
| Customer comments and product reviews | To improve our products and services. Where relevant, to establish, exercise or defend legal claims | Performance of contract. Legitimate interest in dealing with complaints or claims and improving our products and/or services generally | For six years |
| Information generated in the course of the use of our products and services | For internal research and development purposes. To improve and test the features and functions of our Site | Performance of contract. Legitimate interest in maintaining our Site and improving our products and/or services generally | For four years |
| Information collected through cookies and similar technologies | To conduct and store site usage analytics, statistical and trend analysis and market research. To generate customer profiles to facilitate marketing initiatives | Consent | Three years after you last visited the site |
Rated 5 Stars on Google
Join thousands of satisfied drivers across London and the UK who trust Easy Car Recovery for fast, reliable roadside assistance.
G See Our Google Reviews
